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in Business 2.0 by Joel Stein, September 2007
The wine business has had quite a shake up thanks to Fred Franzia and his "two buck chuck" other wise known as Charles Shaw, a wine that is sold for $2 a bottle at Trader Joes. Stein educates us not only about Franzia's company Bronco Wine, but also about the man himself, who he portrays as a sensitive and unpretentious fellow who nevertheless wants to make a lot of money in the wine business. What makes the piece interesting is Franzia's unabashed conviction that good wine does not necessarily have to be expensive wine.
Posted 2:00, 19 October 2007
This abstract was written by Nathan Conroy and edited by Brijit.
Subjects/Tags: 
food
wine
in Business 2.0 by Yi-Wyn Yen, September 2007
Yen provides addresses and trivia on the birthplaces of today's software superstars: Google, Facebook, Craigslist, Mozilla, Second Life, and Digg. Techies inspired by the modest beginnings of Hewlett-Packard and Apple (bare-bones garages) might find some stops on Yen's tech trek discouraging -- for example, Google creators' grueling hot tub breaks. Overall, not worth gassing up the car for a road trip.
Posted 2:00, 19 October 2007
This abstract was written by Cindy Kerschner and edited by Brijit.
Facebook began life as a small social networking site aimed at high school and college students. When CEO Mark Zuckerberg opened the site up to the general public, he also opened the floodgates to marketers and application designers. Blakely and Copeland examine the site, and the advertisers and software developers who are trying to cash in on the "Facebook economy." It's a strong, readable analysis of where social networking sites are headed, and how they might get there.
Posted 1:44, 29 August 2007
This abstract was written by Owen Foley and edited by Brijit.
in Business 2.0 by Michal Lev-Ram, August 2007
Samsung has been called the largest electronics company you've never heard of. While the company is number one in flat-panel televisions and number three in mobile phones, it lacks a distinct brand identity. Lev-Ram details the company's evolution from producing knockoffs to a technological innovator and sales leader, examining its current struggles and profiling company head Geesung Choi. It's a strong piece on a huge but somehow under-the-radar concern.
Posted 7:11, 15 August 2007
This abstract was written by Ethan Stiles and edited by Brijit.
in Business 2.0 by Michael V. Copeland, August 2007
With renewed interest in nuclear power -- directly linked to increasing concern over climate change -- Canadian mining company Cameco, the world's largest uranium producer, has seen its share price explode. Copeland takes a slightly hyped-up look at the company, which controls more then 45 percent of the world's uranium production, and its prospects as world demand for the material continues to outstrip supply.
Posted 7:06, 15 August 2007
This abstract was written by James McGirk and edited by Brijit.
Subjects/Tags: 
stocks
canada
in Business 2.0 by Todd Woody, August 2007
Woody looks at how Norwegian automaker Think is using an infusion of cash from parent company Ford to reconceptualize the electric car, combining sophisticated electronics with a proven, reliable engine. Using technical innovations such as a Web-enabled recharge service and new financial paradigms such as leasing the cars rather than selling them, Think will roll out its first cars overseas next year. It's an engaging concept and it makes for a good read, even Woody does a little too much cheerleading.
Posted 3:35, 15 August 2007
This abstract was written by James McGirk and edited by Brijit.
Subjects/Tags: 
cars
ford
in Business 2.0 by Paul Sloan, August 2007
They say the best business ideas are simple, and web advertising guru Mark Vurnum seems to agree. Poolside in Cyprus, Vurnum tells Sloan, "I am not a genius in any way, shape or form. Anyone can do this" -- "this" being generating sales leads for smaller, niche companies using keyword Web advertising. And Sloan makes it all seem just that easy.
Posted 3:14, 15 August 2007
This abstract was written by philip hale and edited by Brijit.
Subjects/Tags: 
google
in Business 2.0 by Jeffrey Pfeffer, August 2007
When American jobs get outsourced, help from the government comes only after you've been sacked. Pfeffer travels to South Korea to witness a different response: a government-backed private consulting firm that is retraining and re-motivating management and workers at threatened businesses. Though the plan isn't new -- the Clinton administration tried something similar -- Pfeffer makes an good case that it could be worth reconsidering.
Posted 3:04, 15 August 2007
This abstract was written by philip hale and edited by Brijit.
Subjects/Tags: 
in Business 2.0 by G. Pascal Zachary, August 2007
Ninety percent of the population are literally dirt poor, almost everything has to be imported, and armed rebels from the neighboring Democratic Republic of the Congo have sworn to destroy it's relatively uncorrupt government. If there's a bright side to the nightmare of Rwanda in recent years, Zachary suggests it: "The genocide, while tragic, meant that about 100 percent of the business elite changed... Not many countries get that kind of chance for a fresh start." Niceties like international law and world opinion usually restrain the decapitation of local elites, so in that sense Rwanda presents a unique opportunity not to be missed.
Posted 5:25, 10 August 2007
This abstract was written by John Benson and edited by Brijit.
in Business 2.0 by Business 2.0 Staff, July 2007
This second annual look at an admittedly subjective universe of big shots is practically meant to be kept in the bathroom, and we mean that in the best possible way. The bite-size write-ups offer the usual suspects (we wonder if there was a debate between the Google triumvirate at #1 and Steve Jobs at #2), lazy filler (you at #45, private equity at #3), and more Web 2.0 insiders than we've seen this side of TechCrunch (the blog run by Michael Arrington at #22, five slots ahead of the guys who founded Skype and Joost?!?). Everybody loves lists, Business 2.0 knows it, and we lap it up, odd choices and all.
Posted 1:40, 11 July 2007
This abstract was written by Jeremy Brosowsky and edited by Brijit.